Friday 9 November 2012

Food Porn

It has been a trend for a few years now that anyone who seems to be someone publishes a cookbook. I am not talking about the phenomenon of celebrity chefs like Jamie Oliver or Nigella Lawson, rather I am referring to all those actors, singers, models and socialites sharing their love of food with a wider audience. There is no arguing that this is a smart business move for both publishers and celebrities alike.  Within the book selling business cookbooks seem to be the only type of book still increasing in sales and star dust assures free publicity and a premium pricing. Many of these books, like Gwyneth Paltrow’s ‘Notes from my Kitchen Table’, Mary McCartney’s ‘Food’ or Sophie Dahl’s ‘Miss Dahl’s Voluptuous Delights’,  are positioned as not only healthy but also delicious and indulgent, filling a gap between the juicy celebrity chefs’ calorie exploding dishes and the often dry diet books where the recipes leave your stomach imploding.
I love cooking especially healthy and delicious food often featured in the above mentioned cookbooks, but what I often miss in these books is glamour! I am therefore extremely excited about Cesar Casier’s cookbook ‘Model Kitchen’. The 24-year old Belgian Model not only compiles his own favourite healthy recipes, but also includes those of model friends like Karlie Kloss and Lily Donaldson. This book is absolute food porn with its seductively styled food and fashion pictures. In addition, the book lists his favourite restaurants in all major fashion cities for when you don’t feel like cooking or for when you are traveling. Finger-licking good!  
Check out Cesar Casier’s blog at : http://thecesarsalad.blogspot.co.uk/

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